EddieT.C.Lam,范政
Eddie T. C. Lam, FAN Zheng

• 1:美国克利夫兰州立大学 健康与人体运动系 俄亥俄州 克利夫兰 44115-2214
• 2:上海体育学院 经济管理学院 上海 200438

摘要(Abstract)：

采用文献资料法等,以体育发展与管理机制分析为背景,揭示香港大型体育赛事的发展特征。结果显示:香港以"M"品牌制度及支援计划为基础,强调大型体育赛事的可持续发展;以2008年奥运会马术比赛、2009年东亚运动会为契机,总结赛事实践经验;以赛马为特色,保持与发扬博彩赛事文化。据此提出对大陆体育发展的若干启示。
The study used literature review to explore the characteristics of Mega sporting events development in Hong Kong, based on the analysis of sport development and management mechanism. The findings show that Hong Kong government, with "M" brand system and support plan as the basis, stresses the sustainable development of mega sporting events. It grasped the opportunities of 2008 Olympic Equestrian Events and 2009 East Asian Games held in Hong Kong and summed up the practice experience. With horse race as its sporting feature, Hong Kong maintains and promotes gambling sport culture. Thereby the enlightenments are put forward aiming at the sport development in mainland China.

关键词(KeyWords)： 香港;大型体育赛事;体育发展;管理机制;赛马
Hong Kong;mega sporting event;sport development;management mechanism;horse race

Abstract:

Keywords:

基金项目(Foundation):

作者(Author): EddieT.C.Lam,范政
Eddie T. C. Lam, FAN Zheng

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